This video talks about why using features and benefits gives poor results in most marketing and three steps that can transform your marketing. Discover how the Power of Persuasion is one of the most powerful ways of presenting products, business services, etc in a powerful and hypnotic way that will cause your customers to say ‘I want it’ or ‘How Can I Be Part Of It? When you master this information it will change whatever business you are in and your future. This information will help you overcome objections before they ever come up. Also using this method you will be able to turn sceptics into people who are trusting and responsive so that they buy from you.